Category Archives: Must watch or read

Drop by Drop – Keith Raffel

Here is my promised second post of the day, and this one does not have stats, numbers. It’s about a thriller. A Silicon Valley Washington DC thriller. I discovered Keith Raffel while looking for books about Silicon Valley and he is probably the only author who has created his mysteries (at least two) around the high-tech start-up world. I already commented his dot.dead and Smasher.

Drop by Drop is (unfortunately) not about Silicon Valley and start-ups, even if it begins there. The hero is a History professor at Stanford University though. And I enjoyed reading Raffel’s new work as much as his two previous novels. Do not get me wrong. This is probably not literature compared to Cormac McCarthy‘s Suttree or even Franzen’s The Corrections, but it is entertaining, the stories are good and the personalities always interesting and well-described. It is a good thriller! Though quite different, it reminded me of The Librarian by Larry Beinhart.

There is also something unusual, a feeling I got after reading Raffel’s three books. There is a kind of sadness that all his heroes experience in their relationships with women. Even tragedy. Women are at the same time fragile and strong, fragile because often in dangerous positions. This makes the personalities really interesting.

Drop by Drop is also an ebook. It is in fact the first book I read on a screen. And I could read it! The experience is strange. No page, just chapters and digital references. I read it with white fonts on a black background. And I enjoyed it. I still prefer paper, but I also noticed that I have sold more Start-Up ebooks than paper versions in 8 out of the last 12 months…

Coming back to the story, why didn’t Raffel fly east to Boston, which is the east-coast high-tech cluster, or even to New York, where there is the real life? The answer probably comes from the fact that Raffel has worked “as counsel to the Senate Intelligence Committee overseeing the secret world of the CIA, NSA, and other clandestine three-lettered agencies” before becoming a high-tech entrepreneur. He probably needed to share some his experience. I can tell you something I knew and is confirmed here: the high-tech start-up world may be a jungle with “vulture capitalists” but it is nothing compared to politics and in particular Washington DC!

I would not say there is a lot of action. I would almost say it is a psychological thriller. There is action, but what I liked the most were the hero’s fights with himself. “Our tradition stands for justice. That’s different than vengeance”. It reminds me that even if I am fascinated by President Obama, I am not sure to understand why he said “Justice is done” last May. This is another story. Well not really. This book really adresses in its own way the question: “Does the end justifies the means?” You will need to read it to find your own answer. You will also learn a little more about the American constitution.

From time to time, Raffel remembers he lives in Palo Alto. So let me finish with some quotes:
– About bankers: “For once he had abandoned his Silicon Valley khakis in favor of investment banker pinstripes.” … “An investment banker who takes companies public. And what does that consist of? A great roadshow, generating hype. All his IPO’s, every one, go out above the predicted range. In his business you count winners by dollars, not votes.”… “Investment bankers found themselves talking to the SEC enforcement crew regularly nowadays.”
– About Palo Alto places, he seems to enjoy the Peninsula Creamery as well as the Stanford Theatre: “Since high school, I’d frequented the Stanford Theatre in downtown Palo Alto, a repertory house playing the best of Hollywood’s Golden Age.” (Without Hewlett Packard and the Packard foundation, this marvelous theatre would probably not exist anymore.)

Finally, one of his descriptions of California driving rules, “I navigated over to the carpool lane. Only in California would one driver plus one passenger equal a carpool. And only in California would such loose admission requirements still result in an almost empty lane,” reminded me of why Woody Allen hates California. “I don’t want to move to a city where the only cultural advantage is being able to make a right turn on a red light” — Alvy Singer (Woody Allen in Annie Hall). Well, I still love California! And Raffel seems to prefer it to Washington DC…

Smasher, another Silicon Valley mystery

Smasher is the second Silicon Valley thriller from Keith Raffel that I read. After reading dot.dead, I found this one more complex, and certainly as interesting. A mixture of a traditional thriller where the hero’s wife is smashed by a car, together with a good start-up story where the leader in the field is trying to smash the hero’s company and an academic story of intense competition between researchers in the physics field of [smashed] particles. Hence the title Smasher.

I already mentioned novels about start-ups or Silicon Valley (dot.dead, but also The Ultimate Cure). I have never mentioned though Po Bronson (I loved The First 20 Million Is Always the Hardest) or Michael Wolff (Burn Rate). I have not read (yet) Kaplan’s Start-up. On the academic side, there is Small World by the great David Lodge which I have not read (either…) There are of course many essays on the start-up or academic worlds (I mentioned many in my past posts in the must read category) but there are clearly not so many novels based on these worlds,

Raffel loves to take inspiration from real individuals in Silicon Valley. I had played at recognizing a few in dot.dead. Here it is less obvious; the academic smasher is a mixture of Feynman and Gell-Man. The start-up smasher looks more like Larry Ellison with his dark suits and love for Japanese architecture. But there is a little from Steve Jobs as well. The other characters existed in the first novel. I will not talk about the story and only shortly about the particle physics. I will say more about the start-up and broader Silicon Valley context. Smasher talks of Quarks and quirks, of Murray Gell-Man who got the Nobel prize for their discovery and of SLAC, the Stanford Linear Accelerator (a small CERN). You may identify SLAC both on the map and picture below.

There is indeed a link between particle physics and the start-up world. Raffel reminds us that the World Wide Web was invented at Cern thanks to Tim Berners-Lee. Slac had other spin-offs, but this is another story. Slac was also a home for the Homebrew Computer Club (see [1] and extract from page 214 below)

Smasher is also about women and science. “Stanford was on a campaign to recruit female undergraduates, Ph.D. candidates, and faculty to the natural sciences. My mother’s late aunt had been the first woman in the physics department back in the 1960s. In an effort to honor her and to appeal to what was still the second sex in the realm of natural sciences, the university was naming its particle physics lab after her. I’d lived in Palo Alto all my life and couldn’t recall a building, library, school or academic chair at Stanford labeled with a name except in return for a donation of dollars, euros, yens, dinars, or other convertible currency. So maybe Stanford was really serious about recruiting women.” And the invited professor for the ceremony adds: “We all follow in the footsteps of our predecessors. When I was a girl in France, I wanted to be Marie Curie. After two years as a graduate student at Stanford, after two years of hearing about her legacy, I wanted to be your great aunt.” (Page 12)

What may not be realistic is that this French professor smokes Gauloises (page 213). I know I left France a long time ago but I doubt professors still smoke them! It is pure work of fiction of course but Raffel adds in his acknowledgments that he found inspiration in Rosalind Franklin‘s life. A sad story which shows the complexity of being a woman in science or high-tech

A funny (sorry for the jump for sadness to humor) quote and apparently true [2] on the academic world is Clark Kerr once said his job as president of the University of California was to provide football for the alumni, sex for the students, and offices for the faculty. [The physics and Nobel prize professor] sanctum was twice the size of the [professor of English literature]’s but only a third the size of the business school professor [who is on the board of the hero’s start-up].” (Page 34)

It is also about VCs and term sheets. “VCs, bah. When you had no need for their money, investment offers would cascade over you like a tropical waterfall. When you could use a capital infusion – like now – the money flowed like water in a wadi, a riverbed in Sahara. In other words, it did not.” (Page 20)

“I drove west of Sand Hill Road. This was familiar territory, the Vatican of venture capitalism. In the bubble days of the late 1990s, office space on Sand Hill was the most expensive in the world. Here’s where the founders of Google, eBay, Amazon and Cisco had come, hat in hand, seeking the dollars required to turn the base metal of their dreams into stock market gold.” (Page 41)

Raffel has a few notes on Silicon Valley culture:
“The value of Silicon Valley company wasn’t in inventory or patents. It was in the brain of its employees.” (page 33)
“I had learned in the Valley that no more than two people could keep a business secret and that only worked if one of them was dead.” (Page 45 )
“Under an NDA? I asked. Non-disclosure agreements didn’t usually do much good in the Valley, which was built on loosey-goosey dissemination of intellectual capital, but having one couldn’t hurt. We had a raft of patent applications pending on the technology, but if they stole what we had, we would be defunct by the time we won any lawsuit.” (Page 94)
“Ron Qi, the inventor [of the technology incorporated in our product] and now head of engineering looked down as if examining the polish on his shoes. The other three around the table, Samantha Maxwell, our Korean-born MIT-educated marketing genius; Ori Mohr, the ex-Israeli paratrooper and kick-ass head of operations, and Bharat Gupta, the CFO, all moved their eyes back to me.” … “I saw Ron, who’d been brought up in the more deferential milieu of Taiwan…” (Page 44) [Immigrants again]
“I asked the engineers how the tweaking of the product was going, the sales rep what I could do to help them close their big deals, and the bean counters how much work was left to close the books for the latest quarter. What I heard from them was unfiltered by the vice presidents who reported to me. (The business professor) had told me that I could ask any employee anything but I could only tell my direct reports what to do. Managing the others was – who’d’ve thunk of it? – the jobs of their managers. As I popped into offices or cubicles, I was following the footsteps of the Founding Fathers of Silicon Valley, Bill Hewlett and Dave Packard, who advocated MWBA – management by walking around.” (Page 102)
“Thirty minutes later, I walked into a building named after Robert Noyce, one of the “traitorous eight” whose departure from Shockley Semiconductor loomed as large in Valley history as the exodus from Egypt did in the Bible. One of the founders of both Fairchild Semiconductor and Intel, Noyce was the co-inventor of the microprocessor, the electronic brain that ran everything from cell phones to server farms.” (Page 194)

A few more things on the academic world:

“It seems that the only way for a Stanford professor to win prestige is to start a successful company.
– Americans may not be interested in how the universe is made. I can tell you though, in Silicon Valley, they definitely want to know how money is made.
A researcher at CERN wanted to share information with others physicists. He invented a language to send it around and we ended up with the World Wide Web.
– Of course you would know our wonderful Sir Tim. […] The computer nerds at SLAC in the early 1970s hosted meetings of what they called the Homebrew Computer Club [1]. Steve Jobs and Steve Wozniak came.” … “And from that came Apple Computer and the whole PC industry. So you’re saying Silicon Valley wouldn’t be much without the physicists?”
(Page 214)

as well as

“I caught sight of a new photo over the desk. His head flanked by two earnest student types. He followed my eyes. “Another sign of my vanity.” Sergey Brin and Larry page developed their search algorithm as Stanford grad students and, of course, started their company to exploit it. Stanford got shares in the venture in return for their ownership of intellectual property.
– And how many millions did that piece of Google add to the university coffers?
– Three hundred and thirty six”
(Page 218)

Smasher is certainly not about literature, but it is (really) entertaining; nor does it belong to the category of the mystery masterpieces. Raffel does not have the genius (or experience) of James Ellroy, or even George Pelecanos and Henning Mankell but he is a real pleasure to read, I appreciate his talent, imagination and his interesting description of SV culture, history and dynamics.

[1] Homebrew Computer Club: “One influential event was the publication of Bill Gates’s Open Letter to Hobbyists, which lambasted the early hackers of the time for pirating commercial software programs.” http://en.wikipedia.org/wiki/Homebrew_Computer_Club. Another site is Memoir of a Homebrew Computer Club Member

[2] Another legacy was his wit—after writing a serious book “The Uses of the University”, Kerr surprised an audience with this riposte–“The three purposes of the University?–To provide sex for the students, sports for the alumni, and parking for the faculty.” From http://content.cdlib.org/view?docId=kt687004sg&chunk.id=d0e21648&brand=calisphere&doc.view=entire_text

dot.dead, a Silicon Valley mystery

I seldom mention novels here. In fact, I only did it one with the excellent “The Ultimate Cure” by Peter Harboe-Schmidt. I nearly bought by accident dot.dead, the first novel written by Keith Raffel, a Silicon Valley entrepreneur turned into a thriller writer. And I enjoyed it.

There is no point in telling you anything about the story. It may not be very realistic, but which mystery novel is? The description of Silicon Valley, Palo Alto and Stanford University is nice and accurate though  and you have the feeling you are back there if you know the places. What I also enjoyed and what is relevant for this blog are the links with the high-tech start-up world.So let me quote Raffel.

– An interesting comment about motivation to be an entrepreneur (page 42), maybe the most surprising thing in the book! “She asked if the hard work required to start a business was worth it. […] -[It is] a kind of Catch-22. To found a successful company, you had to think it was more important than anything. But if you were intelligent enough to run such a company, you had to know it wasn’t. Realizing that, you could not have the drive needed to start the next Sun, HP…”

– A much less important detail (page 45): “[The company] had gone public at $12 a share. After three two-for-one splits, [he] had sold the company for $42 a share. An investment like this might explain the […] comfortable circumstances.” I let you compute the multiple!

– Of course, when you read a fiction about Silicon Valely, you may try to guess if the author found inspiration in real individuals. Paul is the easy one (page 16): “While not quite at the level of Bill Hewlett or Dave Packard, Paul still rated as a Silicon Valley legend. Born in Hungary, Pál Békés had been a baby when his parents carried him across the border into Austria during the 1956 revolution. Paul Berk, as his parents rechristened him, graduated from the Bronx School of Sciences at sixteen and from Stanford…” Well it is not exactly the personal history of Andy Grove at Wikipedia but close enough: “During the Hungarian Revolution of 1956, when he was 20, András István Gróf left his home and family and escaped across the border into Austria, where he eventually made his way to the United States in 1957. There, he changed his name to Andrew S. Grove. Arriving in the United States in 1957, with little money, Grove retained a “passion for learning.” He earned a bachelor’s degree in chemical engineering from the City College of New York in 1960, and earned a Ph.D. in chemical engineering from the University of California, Berkeley in 1963.”

– The other people I tried to identify with less success are the board members of the company (page 57): in addition to Paul, there is
” Bryce Smithwick, board member as well as corporate counsel. sat to Paul’s right, leaning forward an Armani-clad leopard.
” Darwin Yancey, the technical genius behind Paul’s previous company. As usual Darwin’s glasees had slipped down his nose so that he peered at Paul with his head cocked back. Darwin had worked eighteen hour days [in the previous start-up] but to everyone one surprise had not followed Paul to [his new start-up]. Instead, he retired with his millions in the south of France. “My wife told me that our firrst twenty years of marriage belonged to work and that the next twenty years belonged to her.”
“A rare representative of her gender in the macho world of top venture capitalists, Margot Fullbright had cofounded Chance and Fullbright. Seated next to me, she had her hands folded on the table like a prim schoolgirl. A sideways glance showed me that the short skirt of her expensive suit was designed to show off the thighs of a Parisian runway model, not a buisiness executive. But Margot, approaching fifty, had a body toned as much as shiatsu, Bikram yoga, and two-thousand-dollar-a-day spas could achieve. Known for her ability to do complex calculations in her head, her mind was in even better shape.
“The fifth board member, wearing his trademark bowtie, hie crew-cut hiar beginning to show a few flecks of gray, was leon Henderson, a Stanford professor. A handful of former students, inculding three Fortune 500 CEOS, had thrown him a sixty-fifth birthday party the previous January. I myself had taken his entrepreneurship course and now met him vevery month or two for breakfast at Stanford’s Tresidder Union, where he offered me parctical advice on management and product positioning.

I do not know who these people are. There are a few women in VC, including Ann Winblad and Esther Dyson. Raffel is right, it is a macho world. They could all exist and look like SV stereotypes.


Ann Winblad (left) – Esther Dyson (right)

Another detail on bankers (page 100): “I had the natural prejudice against investment bankers. We worked seventy-hour weeks to make a start-up successful. Then, when the payoff came, investment bankers got a six-percent cut for a few weeks’ effort.”

Raffel could not avoid telling his Silicon Valley history (page 107). Nicely written: “Riding in the back of my parents’ Country Squire station wagon thirty years earlier, I would have been passing apricot orchards and horse trails. We didn’t know it, but they had already been condemned when William Shockley opened a company in 1955 to exploit his invention of the transistor. In an almost biblical sense, Shockley Semiconductor was the progenitor of hundreds of the firms flourishing in the Valley, for people from Shockley begat Fairchild and people from Fairchild begat Intel and someone from Intel begat Apple, and so on. In a variation on the biblical theme, two of Shockley’s most promising disciples, Gordon Moore and Robert Noyce, revolted against the founding father of the Valley to start that first competitor, Fairchild Semiconductor. Shockley was left claiming betrayal and ended his days using his Nobel Prize to defend his indefensible view on eugenics. This drama set the tone for Valley culture: young, brilliant technologists breaking away from companies run by the previous generation of entrepreneurs and founding their own.”

I plan to discover soon if Raffel’s latest novels bring pieces of interesting data.

Venture Capital: Art or Science?

I just read the chapters related to venture capital in the book The Masters of Private Equity and Venture Capital. These are the chapters 7 to 11 built from interviews of:
– Garth Saloner, Stanford Professor
– Bill Draper, founder of Draper Richards and of Sutter Hill
– Richard Kramlich, founder of NEA
– Steven Lazarus, founder of ARCH Venture Partners
– Pitch Johnson, founder of Asset Management Company

You may not know their names but Draper, Kramlich and Johnson are famous “grandfathers” of Silicon Valley venture capital. You may remember them if you read my chapter on the history of venture capital and the graph below shows how instrumental they were:

I have to admit my favorite chapter was about Pitch Johnson. (So if you are bored with my lengthy post at some point, jump to the Johnson chapter before quitting!) I had been in contact with him in the past when he sent me a great poster about the early history of the west coast VC. I had also quoted Johnson in my book; I quite liked what he had to say about entrepreneurship: “Entrepreneurs are the revolutionaries of our time.” And he had added: “Democracy works best when there is this kind of turbulence in the society, when those not well-off have a chance to climb the economic ladder by using brains, energy and skills to create new markets or serve existing markets better than their old competitors”

So is VC an art or a science? It is certainly not the only topic of this book but all contributors give their views on the question (and on a few other issues I will also mention).

Chapter 7 – Garth Saloner – The Entrepreneur and the Venture Capitalist

Saloner, a Stanford professor, gives an overview of what VC was and is about. He begins to say that VC is not what it was: “Rich and reliable returns no longer seem quite so dependable” (p. 143) so that VCs “Move toward a more conservative mix in their investment portfolios” because of “stressful market conditions”.

One of the sections of his chapter is called “Tough to predict”. “A VC cannot tell which of the many opportunities that cross the desk will be a 30 bagger”.  [A 30x multiple] … “And it can be nearly as difficult to predict which will return zero. These uncertainties drive the typical venture investor toward a home-run model.”

A third topic he studies follows another section title: “Whose side are you on anyway?” He answers by stating that the VC has a responsibility towards its LPs.  “The typical VC has every incentive to play long ball while many entrepreneurs will be simply happy to see their product come to market. And therefore the VC may be more aggressive.” The disparity in perspective is rooted in two aspects:
– the preferred stock structure which may induce fast exits if success does not seem to appear,
– the time and money, which gives an incentive to shut down if the time effort is too high.
“But even the success does not eliminate this tension: the entrepreneur may prefer a longer time horizon,” VCs need liquidity. The author is not sure that Bill Gates, Steve Jobs, Michael Dell or Larry Ellison would have been given the opportunity with venture capitalists in control of the board room.

In conclusion the final section is called: a successful, if uneasy, marriage.

Chapter 8 – Bill Draper – Pioneer Investing

Bill Draper is indeed a pioneer of Venture Capital. You may read more about him on another post of mine, The Startup Game.

“Venture investors put their money into technologies that have not yet come to fruition, untested business ideas, undeveloped markets, and often entrepreneurs with virtually no track record. It is a pioneering from of investment.”

One of the sections here is “Seeing into the future”. “It is not a simple formula. Experiences become lessons, lessons become practices, and practices help us to succeed or fail.” … “It is essential to be quick footed, connected and on top of the latest technological changes in order to succeed.” … “The face of genius changes all the time.” Draper clearly explains the difficulty of the VC activity which makes it (according to my understanding of his views) more an art than a science.

Draper also talks about returns and money making: “Instead of worrying about their carry – in other words, their share of the profits, and fretting about the increase in value of their portfolio, some venture capitalists were more concerned about their fees, or the amount of money that they charged based on the funds under management. The rise of the megafunds and the Wall Street transaction mentality inevitably increased the competitive pressure on everyone.” … “The last thing they want to do is share deals, that is unfortunate because cooperation brings more talent to the table.” There is a nostalgia of the good old days, that have suffered from greediness.

But Draper is an optimist: “Skype was still in the idea phase, but it promised to be an amazing breakthrough. Zennstrom and Friis epitomize what it means to be a disruptive innovator.” … “Society would not be as advanced, interconnected and civilized as it is today were it not for the scores of talented venture capitalists who provided the platform for brilliant and passionate entrepreneurs to develop and nurture their world-changing ideas and innovative technologies.”

Chapter 9 – Richard Kramlich – Change for the Better

Kramlich is more on the science side (again according to my understanding). Let me quote him: “Some changes can be anticipated and planned for. Others are as surprising as a satellite that becomes space junk.” … “Our ability to anticipate, manage, respond to and capitalize on change has been an essential ingredient of our ability to grow into a firm that over our 32-year life span has helped 165 companies make initial stock sales.” … “We spend a considerable time managing change.” NEA has industry teams with experts such as a Nobel Laureate. “VCs are savvy risk takers, able to adapt to changing markets, they nurture creative ideas that might become huge successes. They know that sometimes they will fail completely.”

He also sees different approaches: “Some people are natural agents of change” … “Jim Clark is one of the rarest examples who operates almost exclusively on instinct.” … “A fast-change artist.”

He also added about Metcalfe, founder of 3com: “I had a difficult time telling if this was genius or folly”

And he concludes with “At NEA, [we] have developed some fairly sophisticated tools to avoid the dead ends. What are the holes where the incumbents are not playing? We have applied this sort of thinking to solar power, and have invested in 15 companies. But I am not sure their investments in the solar industry have been stellar… He also discusses greed (he claims NEA only takes 1% management fee vs. 2% on average) and the megafunds (he claims he can put in action billion-dollar funds in order to invest in companies such as Tele Atlas)

Kramlich definitely insists on systematic analysis, expertise and processes even if he recognizes intuition, art and guts play a role for others.

Chapter 10 – Steven Lazarus – Beyond the Ivory Tower

The roots of ARCH Venture Partners are unusual as Lazarus funds began in a university framework, which is why the author of the book summarizes this chapter with the comment “It is possible to systematically commercialize the research from university laboratories”

Lazarus is more humble. He describes ARCH as “an experiment designed to help commercialize laboratory research.” … “Systematically rummaging through university labs.” but he adds: “We made plenty of mistakes.” … “The techniques that have been so helpful to me might be helpful to anyone trying to manage an enterprise that embraces risk in order to grow companies and turn a profit.” … “The scouts also needed to be good judges of talent.” … “We launched ARCH as a technology incubator but the most successful investment turned out to be a company that had nothing to do with technology.”

One of the sections is “Facing the risks”. “We were identifying science literally at the site of inception. We faced three risks: technology, market and financing.” (Surprisingly he does not mention the people or team risks.)

Lazarus is also on the science side of venture capital but when you read between the lines, you may see some of the artistic features.

Chapter 11 – Pitch Johnson – Fostering Innovation

As I said above, this was my favorite chapter. “The crucial decisions must be made on the basis of inadequate information.” … “Back an entrepreneur without knowing if the idea is powerful, the market big enough and the management strong enough.” [About Amgen in which he invested] “The company must control variables, be able to replicate results, learn from mistakes, and incorporate new information. Beyond that, there was the human factor.”

“I have learnt the tools and techniques, the importance of working with the best people, perhaps the single most vital ingredient of success, I have learnt the pitfalls to avoid. With a lot of lessons over time, one has a good chance of backing the right people with the right ideas in the right markets.” … “The art of our business is to select only the best people with the strongest ideas. The people with drive, the ones who can execute, who can work with others.”

He has also a funny and critical (for him) anecdote: “As I rose in the ranks [of the company he first worked for], I was eligible for stock options. I got 42 shares. The founders each owned hundreds of thousands, I decided I needed to do something else.”

He also has quite a unique model of venture capital: he decided to quit VC and run his own money, more like a business angel. The main advantages: “Not the same time horizon. The luxury of patience.” He also criticizes some abuses: “VC has become a big money management business. AMC is just $60M. But since 2007, VC is back to basics: starting companies, find people, with breakthrough ideas. Whereas in the dot-com, it was quick-hitting with no intention of really innovating.” As an example, he claims he was an investor in Boole and Babbage for 30 years !!

“Many styles of entrepreneurs work. What counts is matching the right CEO with the particulars of the challenges facing a company. Informal or hierarchical styles, both work.” (He compared Tandem to Teradyne as examples of both styles.)

Art or Science? Clearly a lot of art, a lot of technique and know-how too. Clearly not an industry, but more a craft. And as we all known, craftsmen are just in-between artists and scientists.

They Made It !

They Made It! by Angelika Blendstrup is another book made of interviews of Silicon Valley actors. I had talked in the past about In the company of Giants, Once You’re Lucky, Betting it All, Founders at Work, but this one as a different angle.

The focus is about immigrants as the subtitle indicates: “How Chinese, French, German, Indian, Iranian, Israeli and other foreign born entrepreneurs contributed to high tech innovation in the Silicon Valley, the US and Overseas.” And the lessons are quite interesting.

The author summarizes on page 260 some characteristics of the people interviewed:
– High intelligence, often coupled with a great educational background
– A willingness to work hard, focus, determination and perseverance
– A vision for success in their professional careers and personal lives
– Curiosity and passion
– Love of family and a dedication to supporting it
– An often uncanny insight into themselves and others
– Belief in themselves
– Openness to emotional and intellectual growth
– A tolerance for, even a love of, risk and the ability to (quickly) recover from failure
– An appetite to collaborate
– Humility
– A desire to give back to society

I was particularly stricken by stories of people who moved and left everything behind. There is an element in entrepreneurship that someone told me this morning about: entrepreneurs know that they may lose everything (house, family) and they might not been afraid of such risks, sometimes because they have experienced it already and they know they can recover from it. This explains the passion, the dedication, and the ability to try.

Interviews after interview, you read about values, leadership, and openness to diversity, breaking barriers. I may not have learnt many new things but I liked the book very much, maybe just for the reason that it is another great illustration of what Silicon Valley values are and why immigrants have been so critical to the region.

Final detail, I did a simple analysis of origins of people interviewed:
France: 7
Israel: 5
India: 5
China: 3
Taiwan: 2
Iran: 2
Germany: 2
ROW: 5
Interesting to notice that France is highest despite it is not known for its entrepreneurship culture…

Steve Blank and Customer Development

Although I had mentioned him in previous posts such as The Art of Selling and his Views on Entrepreneurship, I had never read Steve Blank’s until now. I just finished reading The Four Steps to the Epiphany and I must just say it is a great book.

I will explain into some details his theory but the main reason I love this book is how he explains why founders are critical in all the decisions of the early phases of a start-up. Not the usual “hire business people”, but “learn and become an expert until you reach your limits”. I should immediately add that it is not an easy book to read and certainly mostly useful to people in the process of launching a start-up or developing new products. His web site steveblank.com is also very informative, you will find tons of slides of his teachings on the web and I particularly recommend the list of books he suggests reading.

Steve Blank is famous worldwide (mea culpa for not mentioning him more before) for his theory on the Customer Developement. Whereas we all know that the high-tech world is not about technology (no it’s not; ideas and technologies are far from sufficient to explain this world), we have a tendency to focus on products (much more important than technologies) and markets (business vs. technology). But Steve Blank explains how products can be an illusion (if never sold to customers) and how markets can be extremely dangerous if not well understood; whereas what counts are the users of products, the people which make markets, i.e. the customers. He explains how important it is to interact with potential customers in an iterative manner (bottom-up) even before designing and developing the product, then while developing them and be careful about a top-bottom-only analysis of the markets.

This is one of his famous slides where he explains that Product Development in isolation is deathly and should be done in parallel with Customer Developement only. Start-ups do not need teams in Marketing, Sales or Business Development, but only two teams, in Product Development and Customer Development, each headed by one of the Founder(s)/CEO. Below is another detailed description of this process (also available online). Then when they become large, they can switch to the traditional models.

You should absolutely read this if you are in a start-up mode. This may help you avoid many (possibly deathly) mistakes.

Art and Technology

Before coming back to my favorite topics and as a conclusion to a rainy summer, let me mention two artistic projects where the Internet, new technologies (and the fact they are cheaper, easier and as the same time high quality tools) have a huge impact. But more importantly, these are beautiful projects with a lot of creativity.

I discovered the first one last week. Playing For Change is a magnificent way of revisiting music charts and connecting people. Click on the picture and discover the new versions of famous songs. My favorite is probably #40, Redemption Song, but I did not have enough time to listen to all of them.

With a similar inspiration, David Lynch [in fact his son] has travelled through America for his Interview Project. Short videos describe the USA in as convincing a way as any economic or sociologic analysis.

I hope you will take the time to try and hopefully enjoy as much as I did.

The Monk and the Riddle: a great book

Do not ask me why this book is entitled The Monk and the Riddle as I will let you discover it if you decide to read this “old” book (a more than 10 year-old great piece of Silicon Valley description). Its subtitle is clear though: The Education of a Silicon Valley Entrepreneur.

Not all agree on the fact it is a great book as you may find at the end of this post, from the comment by the Red Herring in 2000. Still, I loved reading this book and let me explain why. Randy Komisar, today a partner at Kleiner Perkins and former enrtepreneur, has written a book about passion and inspiration. He does not tell you how to do your start-up (but he tells you how not to do it). He also explains also very well what Silicon Valley is, the locus of risk taking, where failure is tolerated, where a start-up is more a romantic act than a financial endeavour. “Business isn’t primarily a financial institution. It’s a creative institution. Like painting and sculpting.” [page 55] Here are a more few extracts I scanned from Google Books.

First Mr. Komisar explains that an entrepreneur is a flexible visionary and why the business plan does not have to be strictly followed (or should not always be) [page 37]:

Of course, venture capitalists look for such people [page 38]:

But there is a danger with VCs: the down round which is the consequence of failed momentum [page 52]:

Mr. Komisar gives much more than basic advice. Even if he admits he may not have followed these when he was younger, he understands now how important they are. His book his about the meaning of life where he defines the Deferred Life Plan (that should not be followed) [page 65]:

He therefore considers that personal risks are more important than business risks [page 154]:
Personal risks include:
– the risk of working with people you don’t respect,
– the risk of working for a company whose values are inconsistent with your own;
– the risk of compromising what’s important;
– the risk of doing something you don’t care about; and
– the risk of doing something that fails to express – or even contradicts –who you are.
And there is the most dangerous risk of all – the risk of spending your life not doing what you want on the bet you can buy yourself the freedom to do it later.

[… page 156…]
If your life were to end suddenly and unexpectedly tomorrow, would you be able to say you’ve been doing what you truly care about today?

He also explains why Hard Work is a critical and necessary value of Silicon Valley [page 125]:

But People and Culture remain the most important elements [page 128]:

Another interesting concept is the fact that start-ups need 3 CEOS [page 128]:

But nothing replaces Vision [page 144]:

When I wrote above that Silicon Valley is about tolerance to failure [page 150]:

Obviously it means even success should be mitigated [page 151]:

I really advise you to read this great book, not only for the Riddle but also for the nice, funny and sad story of Lenny and Allison. Enjoy!

Here is what the Red Herring published. The analysis is not wrong, but even 10 years later, I am not sure Silicon Valley is so well understood as the RH thought…

The Startup Game by Bill Draper

As I wrote in my previous post on a few Indian tech start-ups, I just read The Startup Game by Bill Draper. In general, that kind of books is of average quality, this one is much above the average, though this is just my personal feeling. I like what is written and here my summary.

Bill Draper is one of the fathers of venture capital and belongs to a interesting genealogy. His father was a grandfather of VC and his son is currenlty an active investor

More in the chapters of my book about venture capital!

Draper’s book begins with Buck’s, one of the famous meeting places of Silicon Valley (SV). SV is known as an open environment, where people meet easily, and public places such as bars and restaurants have become famous for this. There was the Wagon Wheel Bar, there is Buck’s or Il Fornaio and a few more.

He also mentions -page 5- another famous component of the SV legend, the Garage. He explains how he missed Yahoo even if he visited their famous trailer donated by Stanford when “Yahoo was space-intensive”, a place “legendarily littered with overheating terminals, pizza boxes, dirty clothing and golf clubs”.


Clockwise: HP, Yahoo, Google and Apple garages.

Of course, if his book was about anecdotes only, Draper would be of small interest. He gives also many lessons. For example:

– Hire managers “ambitious enough to help…. Adventurous enough to take a flyer on an almost untested vision of the future.” – Page 8.

– “Don’t invest money you can’t afford to lose.” An important lesson about venture capital (Page 12)

– Again on what is venture capital, when he planned an investment in real estate in Hawai, a Rockefeller partner had him fly in NY: “We don’t need you to put our money in real estate and then collect a fee and a carry, to add insult to injury. We became a partner in DGA because you told us you were going to invest in technology and honest-to-god entrepreneurs. It would have been far and away the best investment DGA could have made… although I cannot disagree with his main point that we should have focused on opportunities in our own neighborhood.” (Page 27)

– On what is a good venture capitalist (page 30):

  1. Good judgement
  2. Record of success in another form of business
  3. Warm and friendly personality
  4. Intuitive sense of where the world is going

– On the venture capital model (page 41), when he asked about his son’s first six investments: “dead, dying, bankrupt, probably won’t make it, and not so good”
Uh-oh I said to myself. And what about the sixth investment, Tim?” I asked, trying to sound upbeat.
He looked up and paused. “Home run!”.

And he adds later, “a young man can succeed in venture capital with a small amount of money, a willingness to sift through a lot of chaff to get to the wheat, a tolerance for risk, and a reasonably good calibration of the potential of various entrepreneurs. It is also evident that luck plays a part, but the old adage comes to mind: the harder one works, the luckier one gets.”

– On the entrepreneurs (page 54): “[Arthur] Rock feels that the most important ingredient in any company is the brains, guts and vision of the leader. If the product turns out to be wrong, the visionary leader will come up with a new one. If the market shrinks, the leader will stir the whole team toward another one.”

– Then page 55: “the entrepreneurs with the lowest risk of failure are those who know their field intimately.” Then senior managers of a successful company backed by the same VC are second in importamce, then again those with the ability to recognize their own limits and agree that they can be replaced.

– On entrepreneurs and investors (page 64) , he nearly copies Don Valentine (see below). “A fifty-fifty attitude: VCs put all the money, entrepreneurs all the blood, sweat and tears.”

– Another legend of SV (and I think it is true) “SV is the home of the handshake. Your word is your bond – or you’re in trouble.” (page 99).

– Could there be something changed in the SV culture? I mean too much finance people and financial engineering? Draper mentions investors should keep their shares in a company (chapter 7, page 173), at least if they believe in the future growth potential of the company value. But when in it comes to Skype acquisition by eBay (page 188), Draper sold his stock at $45.21 through some complex combination of puts and calls in less than a week after the closing of the deal. When Skype was bought, eBay’s share was $44.96… Six months later, eBay was trading at $33 a share.

Finally, the top 10 avoidable mistakes by entrepreneurs (page 75) :

  1. Creating overly optimistic projections
  2. Underestimating timelines.
  3. Trying to do everything yourself.
  4. Failing to master the elevator pitch.
  5. Not downsizing when necessary.
  6. Being inflexible.
  7. Not developing a clear marketing plan.
  8. Building a board that consists only of friends.
  9. Not taking action in a recession.
  10. Not knowing the right was to approach venture capitalists.

He concludes with his vision of opportunities for the future (page 224):
– The quantum computer
– Synthetic life form
– Decode and reprogram information systems of biology
– Life science in general (diagnostics, therapeutics, medical devices, healthcare IT)
– Voice and storage will be free
– Small nuclear power plants (sic)
– Changes in transportation

In a simple conclusion; a good book where you will learn some good lessons from Silicon Valley and elsewhere (i did not mention Draper spent 10 years with the UN and then created the first VC firm in India, through Draper International).

Note: Don Valentine said about entrepreneurs and investors: “When people come as a team (usually it is three or four people and typically heavyweight on engineering), it is a complex process. But I think all of us have seen it in the earlier days, times when I can remember saying, “Well, look, we’ll put up all the money, you put up all the blood, sweat and tears and we’ll split the company”, this with the founders. Then if we have to hire more people, we’ll all come down evenly, it will be kind of a 50/50 arrangement. Well, as this bubble got bigger and bigger, you know, they were coming and saying, “Well, you know, we’ll give you, for all the money, 5 percent, 10 percent of the deal.” And, you know, that it’s a supply and demand thing. It’s gone back the other way now. But, in starting with a team, it’s a typical thing to say, well, somewhere 40 to 60 percent, to divide it now. If they’ve got the best thing since sliced bread and you think they have it and they think they have it, you know, then you’ll probably lose the deal because one of these guys will grab it.” Transcript of oral panel – the Pioneers of Venture Capital – September 2002